Salesforce Service Cloud vs Zendesk Support

August 30, 2021

Salesforce Service Cloud vs Zendesk Support: The Ultimate Comparison

Are you struggling to choose between Salesforce Service Cloud and Zendesk Support for your customer support team? You're not alone. These two cloud applications are among the most popular choices for managing customer service, and it can be tough to decide which one is a better fit for your business.

Don't worry, though. We're here to help with an unbiased comparison of Salesforce Service Cloud and Zendesk Support. We'll talk about their features, pricing, and anything else you need to know to make an informed decision.

Features

Salesforce Service Cloud and Zendesk Support offer similar features, including:

  • Omnichannel Support: Both platforms facilitate customer interaction through various channels, such as email, social media, chat, and phone.
  • Workflow Automation: Both provide a way to automate common processes and reduce the manual workload of customer support agents.
  • Analytics and Reporting: Each platform offers analytics functionalities to track essential metrics, such as response time, resolution time, customer satisfaction, and more.

However, Salesforce Service Cloud takes the lead in some areas. It has robust functionalities for service agents, such as asset management, case management, and service console. It also provides customization options for designing the support process according to specific business needs.

On the other hand, Zendesk Support caters to mid-sized companies and focuses more on self-service support. Its core features include knowledge base management, community forums, and help center. Additionally, Zendesk Support integrates with more third-party apps than Salesforce Service Cloud.

Pricing

Pricing is a crucial factor when selecting a cloud application. Here's how Salesforce Service Cloud and Zendesk Support compare in terms of cost:

  • Salesforce Service Cloud: Salesforce has various plans, with the Essentials plan starting at $25/user/month and the most advanced plan costing $300/user/month.
  • Zendesk Support: Zendesk has four plans, with the Essential plan starting at $5/agent/month, and the most advanced plan costing $199/agent/month.

Keep in mind that Salesforce has additional costs like implementation, customization, and maintenance, which can increase the total cost of ownership.

User Experience

Both Salesforce Service Cloud and Zendesk Support have modern user interfaces, making them easy to navigate. Salesforce Service Cloud has a more complex UI, which may require some training for new users. On the other hand, Zendesk Support is user-friendly, and its drag-and-drop interface allows for quick customization.

Integrations

Both Salesforce Service Cloud and Zendesk Support integrate with third-party applications. Salesforce has the advantage of being a part of the Salesforce ecosystem, offering more integrations with other Salesforce products such as Sales Cloud and Marketing Cloud. Zendesk also integrates with several popular applications like Slack, Shopify, and Zapier.

Support and Customer Service

Both platforms offer reliable technical support, documentation, and user communities. Additionally, Salesforce provides personalized support with the help of Premier Success Plans, which offer services like 24/7 phone support, team coaching, and dedicated success managers.

However, Zendesk Support has a robust knowledge base, online training courses, and an experienced support team that can help with various issues.

Final Verdict

So, which one should you choose? Well, that depends on your business needs. If you own a large enterprise and want a system that can grow with your business, Salesforce Service Cloud is an excellent choice, despite its higher cost. It provides advanced functionalities, customization options, and integration with other Salesforce products.

On the other hand, if you run a mid-sized company and need a cost-effective solution that focuses on self-service support, Zendesk Support is a good option. It provides a user-friendly interface and an extensive knowledge base.

In conclusion, both Salesforce Service Cloud and Zendesk Support are powerful cloud applications that facilitate customer support. However, each serves a different purpose, and choosing between them depends on your business's unique needs.

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